what we think

Maarten Roos Advises KLM Members on IP Strategy

12 February 2012

Flying Blue Club China, the China business desk of KLM, recently published an interview with R&P managing partner Maarten Roos on how IP infringements should impact the decision of a foreign business to invest in China. Understanding IP risks is a theme of the article:

The risks to IP must be balanced according to the potential benefits of moving to and introducing IP in China. IP risk should never be a reason not to consider going to China, on the other hand it should weigh in the decision.