Industries

Sports & Entertainment.

Sponsorship, licensing, events and intellectual property matters in sports and entertainment.

Local expertise.
Global perspective.

In recent years, the Chinese government has put all lot of efforts to develop sports and other leisure at all levels of society. Besides a healthy lifestyle, these efforts are designed to bring sporting success in the long run. The need for foreign expertise in China sports is never-ending, resulting in opportunities for foreign specialists in a variety of sports including football, basketball, tennis and rugby.

Our Focus:

Our multidisciplinary sports and entertainment law team offers high quality legal advice and representation to foreign athletes and coaches, sporting academies, sponsors, sport development companies, (movie)theatres, actors, AV, and related equipment manufacturers. Focus areas include China affiliate establishment, contract negotiations with Chinese soccer clubs, image rights and intellectual property license agreements, sponsorship agreements, intellectual property protection, and dispute resolution.

Speak with our team

Discuss your business in China.

Tell us what you are facing in this sector and we will connect you with the right people at the firm.

Email our team